London Has Fallen

London Has Fallen (Action, Thriller, Drama and Crime)

London has fallen isn't in the cinema just yet it is due to be out in 2016 on the 21st of January. Movies normally have a certain target audience and I think for London has Fallen this is the target audience that they have aimed it at:

Target Audience

• Gender - Males (They normally like the action more than females, but could be both)
• Age - (16 years to 40+) 
• Occupation (A-D) Mainly anyone that can afford it really.
• Sexual Orientation - Heterosexual, Homosexual, Bisexual and others.
•  Geodemographics - I think that it is more aimed at people who live in the UK as it is recorded in London and I doubt it would be that popular in others countries becasue for example in America they have much more than the UK actually has so they will probably have other movies that they would rather want to watch that this one I think.

Comps 

White House Down (Thriller, Action and Drama) 

White House Down was in cinema on the 28th or June in 2013 and was a really popular movie. I think that the audience for this would probably be:   

• Age - 
• Gender - I mostly thinks 'Males' as they normally like the action movies but 'Females' can too so both.
• Occupation  A-D (People who can afford to go and see it really)
• Sexual Orientation - Heterosexual, Homosexual, Bisexual and others.
• Geodemographics - I think that this would probably be aimed for people that live in America as it is made in the USA and also people who live there would probably want to watch it more too. 

Why they are similar? 

Psychographics: Young and Rubicam's 4C's

Psychographics

This is basically just a complete overview of the psychological background of the target audience, research on their personality, hobbies, behavior, opinions, lifestyles, interests and values. This is just so the director knows exactly what target audience to aim it at. 

Well for our TV series I would say that it is more related to a Main streamer because its in the middle as it would be someone who has a secure but normal life style, it would also suit a Struggler because it sets their mind for entertainment and their stressed minds at ease and finally an Explorer because people with successed new things in life which happens in the series so it would be good to aim it more at these type of people. 

Advantages and Disadvantages of Online Questionnaires

Advantages

• You can get much more people involved with whatever you want to find out which is a good thing.
• This is a way that you can used to do it much faster.
• It is low cost because it would be done online and you have websites that you can put them on, this way you then wouldn't have to pay to print them out and do it the longer way.

Disadvantages

• People could be lying about it and just want to quickly answer it.
• There could be technical problems
• People might get bored of the survey
• I went onto BARB to see what what the most watched on Film 4 and this is the results that I had got:

BARB

I went onto BARB to see what what the most watched on Film 4 on the 27th of September 2015 and this is the results that I had got:

Target Audience

As you can see G.I.Joe: Retaliation (2013) was the most popular on Film 4 on the 27th of September this year, I would say that the target audience for G.I.Joe would be for people who like action movies I would say mainly for boys but both genders can watch it. Even I like it and I'm a girl and I love action movies. 

BFI: Weekend 09-11 October 2015 UK Box Office Report

This is the top ranked movies this month, as you can see there is 5 main ones which are:

1. Legend
2. Everest
3. Macbeth
4. I Believe In Miracles
5. Miss You Already

Research Techniques - Open and Closed Questions.

Open and Closed Questions!

What is an Open Question? 

An Open Question can something that is about your self and what you can get a range of answers for, it could be your own knowledge and even how you feel. I have some examples of Open Questions and them are:

• Tell me about your relationship with your boss.
• What do you think about the two candidates in this election?
• That's an interesting coloured shirt you're wearing.
• How does this make you feel?

What is an Closed Question?

An Closed Question is where you either get a 'Yes' or a 'No' answer, so its pretty simple.

Questionnaire

Question 1 - 
Have you got a console you play on? 
Yes
Yes

Question 2 - 
How long do you normally go on it for?
3 Hours
1 Hour

Question 3 - 
Would you rather play on a PS3, PS4,Xbox 360 or an Xbox One?
Xbox 360
Xbox 360

Question 4 - 
If you wanted an improvement on the console you enjoy playing the most what would you want it to be? 
Don't Know
Free Xbox Live

Question 5? 
Does it stop your boredom?
Sometimes
Yes

Question 6? 
What is your favorite game you play?
Depends probably Sims 3
Fifa

Question 7?
Would you play it over and over again? 
No 
Yes